The latest conceptual solutions from Toy"R"Us, Prudential Financial, The Barbarian Group, Cheil USA and SBI. RazorFish.

BDPI Cross Reference App

Date

August 01, 2020

Category
BD, Digital
About This Project

Developed a web-based cross-reference tool for use by the BD sales force to facilitate efficient “request for proposal” (RFPs) development by providing competitor production information, product codes and pricing in an easy to use app.

 

Creative execution/tactics

  • APP
  • Various screens
    • Home Screen
    • Cross by Code
    • Cross by Product Group
    • Reverse Cross by Code
    • Cross by Size

 

Personal Role:

  • Art Direction
  • Visual Design/UX

 

Team:

  • Art Director/Visual Designer
  • Copywriter
  • Developer
  • Project Manager/Account

 

Platform:

  • Web & iOS