The latest conceptual solutions from Toy"R"Us, Prudential Financial, The Barbarian Group, Cheil USA and SBI. RazorFish.

BD Digital Solutions Standards

Category
BD, Digital, Style Guides
About This Project

Standards are central to creating a systematic visual brand that speaks to people throughout the world. By applying them consistently, we provide clarity for our customers and evoke positive emotional responses.

 

Creative execution/tactics

  • Style Guides
  • Digital Standards

 

Personal Role:

  • Art Direction
  • Visual Design

 

Team:

  • Creative Director
  • Art Director/Visual Designer
  • Copywriter
  • Project Manager/Account