The latest conceptual solutions from Toy"R"Us, Prudential Financial, The Barbarian Group, Cheil USA and SBI. RazorFish.

Babies”R”Us Registry



Digital, ToysRUs & BabiesRUs
About This Project

As the #1 baby registry with >23K new registry creates a week. The experience provides expert advice and personal attention that helps prepare for baby’s arrival every step of the way.


Agency: Toys”R”Us/Babies”R”Us In-House Studio

Deliverables: Landing Page (Desktop & Mobile)

Role: Creative Management, Art Direction, Visual Design, Photography Direction